Sunday, August 23, 2015

14 Best Retargeted Advertising Info Resources

Want to learn more about Retargeting your advertising to reach the automotive consumers most likely to respond to YOUR ads? Check out the following articles, white papers and research reports:

1. eMarketer, US Programmatic Ad Spend Tops $10 Billion, to Double by 2016

2. Business Insider, FORECAST: Mobile, Social, Video Will Drive Advertising Revenue

3. Millennial Media, Cross-Screen Consumer Behavior Decoded

4. comScore, The Multi-screen Path to Purchasing

5. eMarketer, Mobile Continues to Steal Share of Daily Time Spent with Media

6. Facebook, Facebook Reports Second Quarter 2014 Results

7. Twitter, Twitter Reports Second Quarter 2014 Results

8. LinkedIn, Selected Company Metrics and Financials

9. AdRoll, Retargeting on Facebook by the Numbers 2014

10. Wall Street Journal, Amazon Prepares Online Advertising Program

11. AdWeek, Instagram Brings Ads to U.K., Canada and Australia

12. TechCrunch, Pinterest Launches Paid Ads In Form Of Promoted Pins 

13. Position, eBay Set to Offer New In-app Mobile Advertising

14. LinkedIn, LinkedIn to Acquire Bizo 


[Sent from Ralph Paglia's iPad Air]
IG: @RalphPaglia

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